Brightening Bouncy Boost Serum

Not on the ingredient list below: fragrance or parfum, denatured or SD alcohol, essential oils, parabens, sulfate surfactants, mineral oil or petrolatum and added color.

Full INCI (44): Water, Hippophae Rhamnoides Water, Diphenyl Dimethicone, Pentylene Glycol, 1,2-Hexanediol, Niacinamide, Trimethyl Pentaphenyl Trisiloxane, Alpha-Arbutin, Hippophae Rhamnoides Oil, Haematococcus Pluvialis Oil, Gynostemma Pentaphyllum Leaf/Stem Extract, Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Hyaluronic Acid, Sodium Chloride, Adenosine, Citric Acid, Sodium Citrate, 3-O-Ethyl Ascorbic Acid, Kojic Acid, Glycerin, Butylene Glycol, Panthenol, Propanediol, Sorbitol, Astaxanthin, Hydrogenated Lecithin, Polyglyceryl-10 Stearate, Sodium Ascorbyl Phosphate, Dimethylsilanol Hyaluronate, Hydrolyzed Sodium Hyaluronate, Potassium Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Sodium Hyaluronate Crosspolymer, Ethylhexylglycerin, Sodium Hyaluronate Dimethylsilanol, Sodium Acetylated Hyaluronate, Biotin, Pyridoxine, Cyanocobalamin, Tocopherol, Beta-Carotene, Riboflavin, Thiamine HCL

Ingredient list read from standardseoul.co.kr on 30 August 2026.

40 of 44 explained

Water solvent

Water is the base almost every serum, toner and cream is built on. It dissolves the water-loving ingredients and sets how light the finished texture feels. On an INCI list it is usually first, which only means it is the largest single ingredient by weight.

Hippophae Rhamnoides Water plant extract

Hippophae Rhamnoides is sea buckthorn. Its water is used in place of plain water as a base and carries traces of the fruit's vitamins.

Diphenyl Dimethicone silicone

Diphenyl Dimethicone is a glossy silicone used to add shine and a smooth film, particularly in lip and highlighting textures.

Pentylene Glycol humectant

Pentylene Glycol hydrates and, like the other longer-chain glycols, makes a formula less hospitable to microbes so the preservative system can be lighter. It also improves how evenly a product spreads.

1,2-Hexanediol humectant

1,2-Hexanediol is a glycol used for two reasons: it holds water like glycerin, and it makes a formula harder for microbes to live in, so less traditional preservative is needed. Korean formulas use it heavily for that second reason.

Niacinamide active

Niacinamide is vitamin B3, and it is the most studied active in Korean formulation. It is used at roughly 2 to 5 percent for the look of uneven tone and visible pores, and it is water soluble, stable and comfortable beside almost every other active, which is why it turns up in so many lists.

Alpha-Arbutin active

Alpha-Arbutin is a plant-derived compound, related to the sugar-bound form found in bearberry, used for the look of dark spots and uneven tone. It is stable in water and works at skin-friendly pH.

Hippophae Rhamnoides Oil emollient

Sea buckthorn oil, deep orange from its carotenoid content, which is often why a formula carrying it has a colour nobody added. It is high in the unusual fatty acid palmitoleic acid.

Haematococcus Pluvialis Oil antioxidant

An algae extract that is the main natural source of astaxanthin, the deep red carotenoid. It is used as a plant antioxidant and colours a formula orange-red.

Sodium Hyaluronate humectant

Sodium Hyaluronate is the salt of hyaluronic acid, and it is what most products labelled hyaluronic actually contain. The salt dissolves more readily and the molecule is smaller, so it sits in the outer layer of skin rather than only on top of it.

Hydrolyzed Hyaluronic Acid humectant

Hydrolyzed Hyaluronic Acid is hyaluronic acid cut into much shorter fragments. The smaller the fragment, the further into the outer layer it can settle, which is why serums stack several sizes together instead of using one.

Hyaluronic Acid humectant

Hyaluronic Acid is a sugar chain the body already makes, and one gram of it can hold several litres of water. In a formula it is a humectant that pulls water to the surface of skin and holds it in a film, which is what makes skin look plumper while it is there.

Market

Korean market, the version sold in Korea

EAN (barcode)

8809642619142

Made in

Republic of Korea

Volume

30 ml

Category

Serum & Ampoule

Actives

Adenosine, Arbutin, Hyaluronic Acid, Niacinamide, Panthenol, Sea Buckthorn, Sodium Hyaluronate, Vitamin C

Ships from

California or Korea

Orders ship from California or direct from Korea with tracked delivery to your door, and both routes carry the same Korean-market release. Shipping is free on orders of $100 or more. Returns are accepted for 30 days, by mail.

We split shipments free, so one out-of-stock item never holds up the rest of your order.

We stock the version of a formula that is sold in Korea, not the release a brand prepares for another market under the same name. The barcode in the specification above is the Korean-market one and it is printed on the box you receive.

Every unit keeps its original barcode and batch code intact, so the unit in your hands can be checked against the brand’s own records.

Every order ships from California or direct from Korea, and returns run for 30 days.

Every claim on this page traces to the unit in the box, the barcode, the batch code and the price you can read for yourself.