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KOREAN PHARMACY

Centellian24

Madeca Cream Time Reverse (Season 7)

Niacinamide is ninth on this 50 ml cream's own nineteen-entry list, with panthenol, asiaticoside and madecassic acid behind it: the Korean-market Madeca cream in the full-size jar, firm and waxy in the pot and glossy once pressed in.

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$24.99Comparable US listings run $25.00 (3 dated US observations, checked 9 August 2026)
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Suited to
Dry skinCompromised barrierDehydrated skin
Helps with
Shoppers looking for Niacinamide in a creamRoutines that want Niacinamide and Asiaticoside in one stepFilling the cream step with a Korean-market formulaAnyone who wants the Niacinamide cream sold on Korean shelves

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How it works

The Madeca Cream Time Reverse is a 50ml cream, used as the last skincare step, morning and evening, over serum. The active it is built around is Niacinamide, named ninth on its own ingredient list. The same list carries Asiaticoside, Madecassic Acid and Beeswax, so the active is not the only thing on it worth naming. How much of the Niacinamide stays on the skin, and for how long, is decided by the cream format rather than by the list alone. This is the Original Korean Formula, the cream Centellian24 sells in Korea, Niacinamide and all.

Key benefits

  • Niacinamide, the active this cream is built around
  • Asiaticoside and Madecassic Acid on the same list, actives
  • Beeswax on the same list, an occlusive
  • Hydrogenated Polydecene on the same list, an emollient
  • Pentaerythrityl Tetraethylhexanoate and Dicaprylyl Ether further down the same list
  • Jojoba Esters and Panthenol further down the same list

Key actives

Niacinamideactive

Niacinamide is vitamin B3, and it is the most studied active in Korean formulation. On this cream's own ingredient list it is named ninth.

Asiaticosideactive

Asiaticoside is one of the four active triterpenes isolated from centella and the most studied of them. Korean formulas name it separately when they want to show which fraction of the plant they standardised. It is named seventeenth on this cream's list, alongside Niacinamide.

Madecassic Acidactive

Madecassic Acid is the fourth centella triterpene. A list that names all four is telling you the extract was standardised rather than simply pressed, which is the difference between a cica claim and a cica formula. It is named eighteenth on this cream's list, alongside Niacinamide.

Beeswaxocclusive

Beeswax is the wax bees build comb from. In a formula it thickens the oil phase and forms a breathable, water-resisting film, which is what makes a balm hold its shape. The panel names it sixteenth on this cream's list, beside Niacinamide.

Hydrogenated Polydeceneemollient

Hydrogenated Polydecene is a synthetic hydrocarbon emollient used in place of mineral oil. It is stable, has no scent, and gives a cushioned slip without oxidising. The panel names it third on this cream's list, beside Niacinamide.

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Centellian24 Madeca Cream Time Reverse (Season 7)

Centellian24 Madeca Cream Time Reverse (Season 7)

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How to use

  1. Use it as the last step of the routine, in the evening, after your serum.
  2. A pea sized amount for the whole face, warmed between the fingertips first.
  3. Press it in with flat palms and work upwards along the jaw rather than pulling down.
  4. Every evening. Give it two months before you judge it instead of deciding in a fortnight.

Worth knowing

  • Patch test this cream on a small area and wait a day before using it more widely, especially with Niacinamide on the list.
  • Introduce this cream on its own for the first week, so anything your skin does is traceable to the Niacinamide rather than to three changes at once.

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We’re on gram!

Creators trying on authentic Korean skincare routines and products from us.

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Centellian24, Korean-market original

Madeca emollient cream, 50 ml, with Niacinamide, Panthenol and Asiaticoside.

Verify your unit when it arrives

Verify your unit when it arrives

Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.

Match the batch code on the box against the code printed on the bottle or tube itself; the two are stamped separately and should agree.

On the unit itself

  • The Korean-market barcode, unaltered from the retail package.
  • The manufacturer’s batch code, exactly as the maker printed it.

정품Genuine article, Korean-market stock

What professionals say

What professionals say

What skin-care professionals say about the key actives in this formula, quoted from the medical sources linked beside each.

  • Centella can make your skin appear more hydrated, plumper and healthier.

    Samantha Stein, PA-CDermatology physician assistant, Cleveland Clinic
  • Niacinamide helps reduce the appearance of pores in a few ways. By strengthening the skin barrier and improving elasticity, pores appear less noticeable and more even.

    Ashlyn YankeAesthetician, Cleveland Clinic

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