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KOREAN PHARMACY

COSRX Pure Fit Cica Serum 30ml

A 30ml calming face serum for skin that flushes easily, sitting between your toner and your cream as a light daily step.

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$27.50
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Suited to
Sensitive skinNormal skinCombination skinOily skin
Helps with
Skin that flushes easilyDaily soothingA light middle layer

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How it works

A serum is the thin concentrated step, so a calming serum is the right shape when you want the soothing work without adding weight to the routine. It goes on before the cream and does its part while the surface is still damp, which is when a thin layer spreads evenly rather than dragging. Because it is light, it can be used morning and night and still sit under sunscreen without changing how that layer feels. That is the difference from a calming cream, which does the sealing job too and cannot be layered under much. What you can judge is whether the face reads less pink half an hour after you apply it.

Key benefits

  • Centella Asiatica Extract sits near the top on this product's own ingredient list, a cica botanical used to calm visible redness after exfoliation or sun exposure.
  • A multifunctional glycol that carries moisture and helps preserve the formula, and Butylene Glycol is right there in this product's ingredient list, near the top.
  • On this formula's own list, Panthenol shows up in the first half. It is a barrier-supporting provitamin that eases surface roughness.

Key actives

Madecassoside

A calming botanical fraction high on this list, the best established of its group in Korean formulas aimed at skin that reddens.

Asiaticoside

A second fraction from the same botanical family on this list, which is why the calming side of the serum reads as deliberate.

Asiatic Acid

A third fraction from the same family on this list, the mark of a formula built on the isolated pieces rather than the raw extract alone.

Panthenol

A comfort humectant on this list that keeps a twice daily serum from reading as drying on an already unhappy face.

Sodium Hyaluronate

A humectant that holds water at the surface, giving a thin serum enough cushion to be worn without a heavy cream in summer.

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COSRX Pure Fit Cica Serum 30ml

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How to use

  1. Apply after the toner while the skin is still damp, so a small dose covers the face in one pass.
  2. Press it in with the flats of the fingers rather than rubbing it around in circles.
  3. Follow with a cream to hold it in place, then sunscreen as the final morning step.
  4. Do not stack it with an exfoliating step in the same sitting, since the reason you bought it is that the skin already reacts.

Worth knowing

  • Patch test along the jaw for two days first, since this is a twice daily leave-on serum.
  • Cut back to once a day if the skin feels tight, rather than adding a richer cream over the top.

Reviews

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We’re on gram!

Creators trying on authentic Korean skincare routines and products from us.

  • Rating a shelf of Dr. Althea products one by one.

    Jasmine Loo · YouTube

  • Two hydrating serums side by side, IUNIK and Dr. Althea.

    Kristin · YouTube

  • A walk through the Dr. Althea serum lineup and who each one suits.

    auraofmahmuda · YouTube

  • A blunt first take on the Dr. Althea range.

    Lexi Chang · YouTube

  • A first look at the viral 345 Relief Cream before buying.

    Shelley Nayak · YouTube

  • A first try of the Dr. Althea serum on camera.

    Hannah Ziad · YouTube

Korean-market original

A 30ml calming serum for skin that reddens easily, stocked in the Original Korean Formula.

Verify your unit when it arrives

Verify your unit when it arrives

Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.

Match the batch code on the box against the code printed on the bottle or tube itself; the two are stamped separately and should agree.

On the unit itself

  • The Korean-market barcode, unaltered from the retail package.
  • The manufacturer’s batch code, exactly as the maker printed it.

정품Genuine article, Korean-market stock

What professionals say

What professionals say

What skin-care professionals say about the key actives in this formula, quoted from the medical sources linked beside each.

  • Centella can make your skin appear more hydrated, plumper and healthier.

    Samantha Stein, PA-CDermatology physician assistant, Cleveland Clinic
  • Pantothenol is a common ingredient in skin care and hair products I recommend, particularly for people who are prone to dryness.

    Taylor Bullock, MDDermatology resident, Cleveland Clinic

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