Missha M Magic Cushion Cover Lasting #23 Neutral Medium Beige
M Magic Cushion Cover Lasting #23 Neutral Medium Beige is Missha's tone-up base makeup, and Niacinamide sits at position 12 of 39 on its own ingredient list, the formula's clearest headline active.
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- Duties prepaid
- Suited to
- NormalCombinationOilyDry
- Helps with
- Light coverage baseTone-up finishQuick daily makeup step
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- 30-day returns
- Free US shipping on orders of $100 or more
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How it works
M Magic Cushion Cover Lasting #23 Neutral Medium Beige is a mainstream Korean drugstore brand with one of the longest-running catalogs in Korean skincare, formulated as a tone-up base makeup for the Korean market rather than a US-shelf reformulation. Niacinamide is one of the most established multi-tasking actives in Korean formulation, valued for supporting an even, calm-looking tone and a smoother surface texture with continued use. It sits at position 12 of 39 ingredients on this row's own list, ahead of most of the formula's supporting agents. Adenosine is a wrinkle-care ingredient standard across Korean cosmetics, commonly included to support a firmer, smoother-looking surface as part of a daily routine. Further down the list, Tocopherol appears at position 32 of 39, adding a supporting layer rather than the lead role.
Key benefits
- Niacinamide appears at position 12 of 39 on the ingredient list, ahead of most of the formula's supporting agents.
- Adenosine closes out the back half of the list at position 30 of 39, a supporting rather than lead role.
- Tocopherol closes out the back half of the list at position 32 of 39, a supporting rather than lead role.
- Calendula Officinalis (Pot Marigold) Flower Extract appears at position 16 of 39 on the ingredient list, ahead of most of the formula's supporting agents.
- Fragrance is listed, so this is a scented rather than fragrance-free formula.
- Comes sized at 15g, the Korean-market fill rather than a US-repackaged size.
Key actives
NiacinamidePosition 12 of 39 ingredients on this row's own list
Niacinamide is one of the most established multi-tasking actives in Korean formulation, valued for supporting an even, calm-looking tone and a smoother surface texture with continued use.
AdenosinePosition 30 of 39 ingredients on this row's own list
Adenosine is a wrinkle-care ingredient standard across Korean cosmetics, commonly included to support a firmer, smoother-looking surface as part of a daily routine.
TocopherolPosition 32 of 39 ingredients on this row's own list
Tocopherol, vitamin E, is an antioxidant and emollient included in most Korean formulas both to condition the skin's surface and to help stabilize the formula itself.
Calendula Officinalis (Pot Marigold) Flower ExtractPosition 16 of 39 ingredients on this row's own list
Calendula Officinalis (Pot Marigold) Flower Extract, marigold, is a calming botanical used in Korean formulation to support a soothed, more comfortable-looking complexion.
What is the M Magic Cushion Cover Lasting #23 Neutral Medium Beige?
It is Missha's tone-up base makeup. Niacinamide is one of the most established multi-tasking actives in Korean formulation, valued for supporting an even, calm-looking tone and a smoother surface texture with continued use. Apply after your last skincare step with fingers, a sponge or a brush, building coverage from the center of the face outward.
What does Niacinamide do in the M Magic Cushion Cover Lasting #23 Neutral Medium Beige?
Niacinamide is one of the most established multi-tasking actives in Korean formulation, valued for supporting an even, calm-looking tone and a smoother surface texture with continued use. It sits at position 12 of 39 on this row's own ingredient list.
Who is the M Magic Cushion Cover Lasting #23 Neutral Medium Beige suited for?
It suits normal, combination, oily and dry skin looking for light coverage base. Fragrance is on the ingredient list, so anyone avoiding added scent should check the list before buying.
How do I use the M Magic Cushion Cover Lasting #23 Neutral Medium Beige?
Apply after your last skincare step with fingers, a sponge or a brush, building coverage from the center of the face outward. Give it a few weeks in that slot before judging the result, since a tone-up base makeup works cumulatively rather than after one use.
Is the M Magic Cushion Cover Lasting #23 Neutral Medium Beige the authentic Korean-market formula?
Yes. We stock Missha's Korean-market formula rather than a version reformulated for US shelves. What ships is the 15g unit sold on Korean shelves, with the Korean barcode and batch code intact on the box.
- Ships from
- California
Duties are prepaid. Nothing is owed at delivery. Returns are accepted for 30 days, by mail.
Orders ship from our California warehouse, dispatched within 2 business days, and arrive in 3 to 5 days. Shipping is free on orders of $100 or more.
We split shipments free, so one out-of-stock item never holds up the rest of your order.
Where this unit came from
- 1Seoul
Bought as Korean-market stock - 2Customs
Duty paid by us before it enters the US - 3California
Ships domestically, no international leg
We stock the version of a formula that is sold in Korea, not the release a brand prepares for another market under the same name.
Every unit keeps its original barcode and batch code intact, so the unit in your hands can be checked against the brand’s own records.
Import duties are paid by us before the parcel reaches you, so nothing is owed at the door, and returns run for 30 days.
Every claim on this page traces to the unit in the box, the barcode, the batch code and the price you can read for yourself.
Payment and security
We accept
How to use
- AM: use it pressed onto skin with the puff, building coverage in thin layers.
- Build coverage in thin layers rather than applying one heavy pass.
- Blend outward toward the hairline and jaw instead of stopping at a hard edge.
Worth knowing
- Fragrance is on the ingredient list, so anyone avoiding added scent should check the list before buying.
- Store the bottle away from direct sunlight and heat to keep the formula stable over its shelf life.
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Korean-market original
M Magic Cushion Cover Lasting #23 Neutral Medium Beige, 15g, Niacinamide at position 12 of 39.
Verify your unit when it arrives
Verify your unit when it arrives
Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.
Match the batch code on the box against the code printed on the bottle or tube itself; the two are stamped separately and should agree.
On the unit itself
- The Korean-market barcode, unaltered from the retail package.
- The manufacturer’s batch code, exactly as the maker printed it.
정품Genuine article, Korean-market stock
What professionals say
What professionals say
What skin-care professionals say about the key actives in this formula, quoted from the medical sources linked beside each.
People with dry, flaky skin are more likely to see a benefit from using vitamin E because it enhances moisturization.
Amy Kassouf, MDDermatologist, Cleveland Clinic Niacinamide helps reduce the appearance of pores in a few ways. By strengthening the skin barrier and improving elasticity, pores appear less noticeable and more even.
Ashlyn YankeAesthetician, Cleveland Clinic
1 more professional perspective
These chemical constituents confer multifaceted biological effects such as anti-inflammatory, anti-cancer, antihelminthic, antidiabetes, wound healing, hepatoprotective, and antioxidant activities.
Kiran ShahaneDepartment of Pharmaceutical Sciences and Technology, Institute of Chemical Technology, Mumbai, Pharmaceuticals (Basel)
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