Purito Seoul
Wonder Releaf Centella Serum Unscented (Mini)
Purito Seoul Wonder Releaf Centella Serum Unscented (Mini) carries six separate centella asiatica forms on its own ingredient panel, including Centella Asiatica Extract, Madecassoside, Asiaticoside, Madecassic Acid.
No reviews yet15ml
$13.99 per 10 ml
- Korean-market formula
- Ships from California or direct from Korea
- Korean barcode and batch code intact
- Suited to
- Normal skinDry skinCombination skin
- Helps with
- Layering a concentrated, targeted step into an existing routineShoppers who want Purito Seoul's own Korean-market formula rather than a US-shelf version
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- 30-day returns
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- Tracked delivery to your door
How it works
The panel on this serum names six forms of centella asiatica rather than one: Centella Asiatica Extract, Madecassoside, Asiaticoside, Madecassic Acid, Asiatic Acid, Centella Asiatica Callus Extracellular Vesicles. Centella Asiatica is the plant behind the whole cica category, sold as gotu kola or Madagascar centella. Its extract is the anchor of Korean formulas built for easily reddened skin, and its work is done by four triterpenes: asiaticoside, madecassoside, asiatic acid and madecassic acid. On this panel it sits alongside Niacinamide, Allantoin and Palmitoyl Tetrapeptide-7. Niacinamide is vitamin B3, and it is the most studied active in Korean formulation. It is used at roughly 2 to 5 percent for the look of uneven tone and visible pores, and it is water soluble, stable and comfortable beside almost every other active, which is why it turns up in so many lists.
Key benefits
- Six forms of centella asiatica on one panel, not a single token inclusion
- Niacinamide on the same panel, the formula's active
- Allantoin on the same panel, the formula's active
- 15 ml to a unit
- Korean GS1 barcode matched against a Korea sourcing supplier's record for this item
Inside the formula
Inside the formula
Purito Seoul Wonder Releaf Centella Serum Unscented (Mini)
What does Centella Asiatica Extract do in this formula?
Centella Asiatica Extract is cica, the calming botanical extract that anchors a large share of current Korean skincare. On this formula's own ingredient list it sits high on the ingredient list, among the formula's main working ingredients.
Is this the Korean-market formula or a US version?
This is the Korean-market formula Purito Seoul sells on shelves in Korea, not a version reformulated for the US shelf.
What step does this serum or ampoule go in a routine?
Apply a small amount to cleansed, toned skin, pat in gently, then follow with a moisturizer.
Can I use this with other actives in my routine?
Centella Asiatica Extract generally layers well alongside a normal routine; introduce any new active gradually and watch how your skin responds over the first week or two.
Not on the ingredient list below: fragrance or parfum, denatured or SD alcohol, essential oils, silicones, parabens, sulfate surfactants, mineral oil or petrolatum and added color.
Full INCI (37): Water, Glycerin, Dipropylene Glycol, Propanediol, Centella Asiatica Extract, Butylene Glycol, Niacinamide, 1,2-Hexanediol, Sodium Hyaluronate, Panthenol, Madecassoside, Asiaticoside, Madecassic Acid, Asiatic Acid, Centella Asiatica Callus Extracellular Vesicles, Allantoin, Palmitoyl Tetrapeptide-7, Palmitoyl Hexapeptide-12, Palmitoyl Tripeptide-1, Palmitoyl Dipeptide-10, Carbomer, Polyglyceryl-10 Laurate, Polyglyceryl-10 Myristate, Hydrolyzed Jojoba Esters, Tromethamine, Ethylhexylglycerin, Xanthan Gum, Dipotassium Glycyrrhizate, Adenosine, Disodium EDTA, Sucrose Stearate, Glyceryl Stearate, Hydrogenated Lecithin, Polyglyceryl-10 Stearate, Ceramide NP, Camellia Sinensis Leaf Extract, Pancratium Maritimum Extract
Ingredient list read from incidecoder.com on 30 August 2026.
37 of 37 explained
- Water solvent
- Water is the base almost every serum, toner and cream is built on. It dissolves the water-loving ingredients and sets how light the finished texture feels. On an INCI list it is usually first, which only means it is the largest single ingredient by weight.
- Glycerin humectant
- Glycerin is the most used humectant in skincare. It draws water into the outer layer of skin and holds it there, and it is one of the very few ingredients whose hydrating effect is settled science rather than marketing. Higher amounts feel tacky, which is why it is usually blended.
- Dipropylene Glycol humectant
- Dipropylene Glycol is a glycol used as a solvent and a light humectant. Its main job is keeping the rest of the formula dissolved and the texture fluid rather than adding hydration of its own.
- Propanediol humectant
- Propanediol is a plant-derived glycol used in place of propylene glycol. It hydrates, carries actives into solution, and gives a lighter, less sticky slip than glycerin at the same strength.
- Centella Asiatica Extract plant extract
- Centella Asiatica is the plant behind the whole cica category, sold as gotu kola or Madagascar centella. Its extract is the anchor of Korean formulas built for easily reddened skin, and its work is done by four triterpenes: asiaticoside, madecassoside, asiatic acid and madecassic acid.
- Butylene Glycol humectant
- Butylene Glycol is a small glycol that does two jobs at once: it holds water in the top layer of skin and it dissolves plant extracts and actives that plain water cannot. It also thins a formula, which is why watery Korean essences lean on it.
- Niacinamide active
- Niacinamide is vitamin B3, and it is the most studied active in Korean formulation. It is used at roughly 2 to 5 percent for the look of uneven tone and visible pores, and it is water soluble, stable and comfortable beside almost every other active, which is why it turns up in so many lists.
- 1,2-Hexanediol humectant
- 1,2-Hexanediol is a glycol used for two reasons: it holds water like glycerin, and it makes a formula harder for microbes to live in, so less traditional preservative is needed. Korean formulas use it heavily for that second reason.
- Sodium Hyaluronate humectant
- Sodium Hyaluronate is the salt of hyaluronic acid, and it is what most products labelled hyaluronic actually contain. The salt dissolves more readily and the molecule is smaller, so it sits in the outer layer of skin rather than only on top of it.
- Panthenol humectant
- Panthenol is pro-vitamin B5: skin converts it to pantothenic acid. It is a humectant that holds water and leaves skin feeling soft and less tight, and it is one of the ingredients formulators reach for when a formula also contains something harsh.
- Madecassoside active
- Madecassoside is the centella triterpene most associated with the look of redness, and the one brands lead with in cica products. It is water soluble and stable, so it appears in essences as readily as in creams.
- Asiaticoside active
- Asiaticoside is one of the four active triterpenes isolated from centella and the most studied of them. Korean formulas name it separately when they want to show which fraction of the plant they standardised.
25 more explained
- Madecassic Acid active
- Madecassic Acid is the fourth centella triterpene. A list that names all four is telling you the extract was standardised rather than simply pressed, which is the difference between a cica claim and a cica formula.
- Asiatic Acid active
- Asiatic Acid is the third of centella's four triterpenes and the aglycone form, meaning it has no attached sugar. It is oil soluble, so it turns up in cica creams and balms more than in watery layers.
- Centella Asiatica Callus Extracellular Vesicles plant extract
- These are the tiny membrane-bound packets released by centella cells grown in culture rather than harvested from a field. Callus culture is a recent route into Korean formulation.
- Allantoin active
- Allantoin is a comfrey-derived compound used to condition skin and soften the outer layer so it feels smoother. It is one of the standard additions to a formula built for easily irritated skin.
- Palmitoyl Tetrapeptide-7 peptide
- Palmitoyl Tetrapeptide-7 is a four-amino-acid peptide with a fatty tail, used for the look of fine lines. With palmitoyl tripeptide-1 it forms the pairing sold as Matrixyl 3000.
- Palmitoyl Hexapeptide-12 peptide
- Palmitoyl Hexapeptide-12 is a fatted six-amino-acid peptide used for the look of firmness, usually as part of a multi-peptide blend.
- Palmitoyl Tripeptide-1 peptide
- Palmitoyl Tripeptide-1 is a short peptide with a fatty tail added so it can travel through the oily outer layer of skin. It is used for the look of firmness and is almost always paired with palmitoyl tetrapeptide-7.
- Palmitoyl Dipeptide-10 peptide
- A two-amino-acid peptide with a palmitic acid tail attached so it dissolves in the oil phase. It is used as a conditioning peptide for the look of firmness.
- Carbomer thickener
- Carbomer is a synthetic polymer that only gels once a base neutralises it, which is why arginine or tromethamine sits nearby on the list. It gives the clear, non-stringy gel texture a xanthan formula cannot reach.
- Polyglyceryl-10 Laurate emulsifier
- Polyglyceryl-10 Laurate is a sugar-derived emulsifier and solubiliser, mild enough to be a standard choice in Korean essences. It dissolves small amounts of oil into water without any tightening feel.
- Polyglyceryl-10 Myristate emulsifier
- Polyglyceryl-10 Myristate is a mild sugar-derived emulsifier used to keep oil dispersed in a watery formula.
- Hydrolyzed Jojoba Esters emollient
- Jojoba Esters are jojoba wax rebuilt into a softer, meltable form. They condition skin and give body to balms without the heaviness of a butter.
- Tromethamine pH adjuster
- Tromethamine neutralises acidic thickeners such as carbomer so they gel, and holds a formula near skin-friendly pH. It is used at a fraction of a percent.
- Ethylhexylglycerin preservative booster
- Ethylhexylglycerin softens skin and boosts a preservative system, which is why it is nearly always sitting beside phenoxyethanol or 1,2-hexanediol. It also cuts down the odour bacteria produce, so it turns up in deodorising products.
- Xanthan Gum thickener
- Xanthan Gum is a polysaccharide made by fermenting sugar. It thickens a watery formula into a gel and holds the whole thing in suspension so nothing separates. Too much of it and a serum turns stringy, which is why it appears in fractions of a percent.
- Dipotassium Glycyrrhizate active
- Dipotassium Glycyrrhizate is a water-soluble salt derived from licorice root. It is the licorice fraction Korean formulas use for the look of redness, and it is far more stable in water than the whole extract.
- Adenosine active
- Adenosine is a nucleoside that Korea's own cosmetic authority recognises as a wrinkle-care functional ingredient, which is why it appears on so many Korean lists at a low level. It is used for the look of fine lines and is stable and well tolerated.
- Disodium EDTA chelator
- EDTA is a chelator: it locks up trace metal ions from water and packaging that would otherwise turn a formula cloudy, off-colour or rancid. It does nothing to skin and appears at a fraction of a percent.
- Sucrose Stearate emulsifier
- Sucrose Stearate is a sugar-based emulsifier chosen for a light finish in formulas built for reactive skin.
- Glyceryl Stearate emulsifier
- Glyceryl Stearate is glycerin joined to stearic acid, and one of the most used emulsifiers in skincare. It holds oil and water together and thickens the result, and it softens skin at the same time.
- Hydrogenated Lecithin emulsifier
- Hydrogenated Lecithin is lecithin with its unsaturated bonds filled in, which makes it far more stable. It emulsifies and is the standard shell for the liposomes that carry actives into the outer layer of skin.
- Polyglyceryl-10 Stearate emulsifier
- Polyglyceryl-10 Stearate is a mild sugar-derived emulsifier that holds oil into water and thickens slightly.
- Ceramide NP barrier lipid
- Ceramide NP is the most used cosmetic ceramide, the same class of lipid that makes up roughly half the mortar between cells in the outer layer of skin. Added to a cream it slots into that structure, which is why ceramide formulas feel less leaky rather than merely greasy.
- Camellia Sinensis Leaf Extract plant extract
- Camellia Sinensis is the tea plant. Green tea leaf extract carries catechins, among the most studied plant antioxidants, and is used for the look of redness and oily shine.
- Pancratium Maritimum Extract plant extract
- Sea daffodil extract, from a bulb that survives on bare coastal sand. It is used as a conditioning extract for the look of uneven tone.
- Market
- Korean market, the version sold in Korea
- EAN (barcode)
- 8809563100804
- Made in
- Republic of Korea
- Volume
- 15ml
- Category
- Serum & Ampoule / Soothing serum, fragrance-free, travel size
- Actives
- Adenosine, Allantoin, Centella Asiatica, Ceramide NP, Green Tea, Licorice Root, Madecassoside, Niacinamide, Panthenol, Peptides, Sodium Hyaluronate
- Ships from
- California or Korea
Orders ship from California or direct from Korea with tracked delivery to your door, and both routes carry the same Korean-market release. Shipping is free on orders of $100 or more. Returns are accepted for 30 days, by mail.
We split shipments free, so one out-of-stock item never holds up the rest of your order.
Where this unit came from
- 1Seoul
Bought as Korean-market stock - 2Barcode
Listed against the Korean barcode on its box - 3California or Korea
Ships to you from either, as the same Korean-market release
We stock the version of a formula that is sold in Korea, not the release a brand prepares for another market under the same name. The barcode in the specification above is the Korean-market one and it is printed on the box you receive.
Every unit keeps its original barcode and batch code intact, so the unit in your hands can be checked against the brand’s own records.
Every order ships from California or direct from Korea, and returns run for 30 days.
Every claim on this page traces to the unit in the box, the barcode, the batch code and the price you can read for yourself.
How to use
- Use it after toner and before your moisturizer, twice a day, on skin that is still damp.
- Two or three drops is enough from a small bottle, pressed over the face with flat palms.
- Follow with a moisturizer, and sunscreen last if this is the morning routine.
- Twice a day while it lasts. Do not stretch it out by using less, because an under-dosed serum tells you nothing.
Worth knowing
- Patch test on a small area first and wait a day before full use, especially the first time.
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Purito Seoul Wonder Releaf Centella Serum Unscented (Mini)
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Purito Seoul, Korean-market original
Purito Seoul's Korean-market serum or ampoule, sourced for the Korean market.
Verify your unit when it arrives
Verify your unit when it arrives
Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.
On the unit itself
- The Korean-market barcode, unaltered from the retail package.
- The manufacturer’s batch code, exactly as the maker printed it.
정품Genuine article, Korean-market stock
What professionals say
What professionals say
What skin-care professionals say about skin care, quoted from the medical sources linked beside each.
Your skin barrier is basically your outer layer of the skin.
Melissa Piliang, MDDermatologist, Cleveland Clinic Pretty much every step of a Korean skin care routine is going to have some component of hydration.
Alok Vij, MDDermatologist, Cleveland Clinic
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