Anua Birch 70 Moisture Boosting Cream 50ml
Japanese white birch juice at 70 percent leads this 50 ml cream's list, ahead of water at fourth, with squalane fifth. Light enough for the morning as well as at night. Original Korean Formula.
No reviews yet- Ships from our California warehouse
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- Suited to
- Congested skinUneven textureDehydrated skinSensitive skin
- Helps with
- Shoppers looking for Allantoin in a creamRoutines that want Allantoin and Dipotassium Glycyrrhizate in one stepFilling the cream step with a Korean-market formulaAnyone who wants the Allantoin cream sold on Korean shelves
In stock. Ships from our California warehouse, dispatched within 2 business days
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- 30-day returns
- Free US shipping on orders of $100 or more
- Dispatched within 2 business days
How it works
The Birch 70 Moisture Boosting Cream is a 50ml cream, used as the last skincare step, morning and evening, over serum. The active it is built around is Allantoin, named nineteenth on its own ingredient list. The same list carries Dipotassium Glycyrrhizate, Gluconolactone and Tocopherol, so the active is not the only thing on it worth naming. How much of the Allantoin stays on the skin, and for how long, is decided by the cream format rather than by the list alone. This is the Original Korean Formula, the cream Anua sells in Korea, Allantoin and all.
Key benefits
- Allantoin, the active this cream is built around
- Dipotassium Glycyrrhizate on the same list, an active
- Gluconolactone on the same list, an exfoliant
- Tocopherol on the same list, an antioxidant
- Gardenia Florida Fruit Extract and Ulmus Davidiana Root Extract further down the same list
- Pinus Palustris Leaf Extract and Pueraria Lobata Root Extract further down the same list
Key actives
Allantoinactive
Allantoin is a comfrey-derived compound used to condition skin and soften the outer layer so it feels smoother. It is one of the standard additions to a formula built for easily irritated skin. On this cream's own ingredient list it is named nineteenth.
Dipotassium Glycyrrhizateactive
Dipotassium Glycyrrhizate is a water-soluble salt derived from licorice root. The panel names it twenty-ninth on this cream's list, beside Allantoin.
Gluconolactoneexfoliant
Gluconolactone is a PHA, the gentlest exfoliant class. It is named twenty-second on this cream's list, alongside Allantoin.
Tocopherolantioxidant
Tocopherol is vitamin E. It is an oil-soluble antioxidant that protects the oils in a formula from going rancid and works on skin as an emollient, and it is regularly paired with vitamin C because each keeps the other going for longer. It is named thirtieth on this cream's list, alongside Allantoin.
Cucumis Sativus (Cucumber) Fruit Extractplant extract
Cucumber fruit extract, mostly water with sugars and amino acids. It is used as a light hydrating extract with a fresh, cooling character. The panel names it twenty-first on this cream's list, beside Allantoin.
Where does this cream go in my routine?
As the last skincare step, morning and evening, over serum. Anything thinner than a cream goes on before it, and anything richer goes on after. If you are adding it to a routine you already like, give it a week on its own first, so what you see is the Allantoin and not three changes at once.
Is this the Korean-market cream or a US version?
The Korean-market one, Allantoin and all. We match this cream to its Korean barcode before it reaches the shelf, which is the check that tells you which market release you are holding.
What else is on the list besides Allantoin?
Dipotassium Glycyrrhizate, Gluconolactone and Tocopherol. The order they are printed in on this cream's panel is the order on the box, so you can see where Allantoin sits relative to them. Further down the same panel: Cucumis Sativus (Cucumber) Fruit Extract, Gardenia Florida Fruit Extract and Ulmus Davidiana Root Extract.
- Ships from
- California
Duties are prepaid. Nothing is owed at delivery. Returns are accepted for 30 days, by mail.
Orders ship from our California warehouse, dispatched within 2 business days, and arrive in 3 to 5 days. Shipping is free on orders of $100 or more.
We split shipments free, so one out-of-stock item never holds up the rest of your order.
Where this unit came from
- 1Seoul
Bought as Korean-market stock - 2Customs
Duty paid by us before it enters the US - 3California
Ships domestically, no international leg
We stock the version of a formula that is sold in Korea, not the release a brand prepares for another market under the same name.
Every unit keeps its original barcode and batch code intact, so the unit in your hands can be checked against the brand’s own records.
Import duties are paid by us before the parcel reaches you, so nothing is owed at the door, and returns run for 30 days.
Every claim on this page traces to the unit in the box, the barcode, the batch code and the price you can read for yourself.
Payment and security
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How to use
- Apply it last among your leave-on steps, after toner and serum, so nothing thinner has to sit over it.
- Take a small amount and press it in with flat hands while the skin is still slightly damp.
- Bring it down over the neck in the same pass, since the neck dries out faster than the cheeks.
- Do not layer it under a second moisturiser, because two closing steps just means one of them is wasted.
Worth knowing
- Patch test this cream on a small area and wait a day before using it more widely, especially with Allantoin on the list.
- Gluconolactone on this list makes this cream an exfoliating step, so do not stack it with another one on the same night.
Reviews
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Korean-market original
The Original Korean Formula cream from Anua, 50ml formulated with Allantoin and Dipotassium Glycyrrhizate, held in the United States and shipped domestically.
Verify your unit when it arrives
Verify your unit when it arrives
Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.
Match the batch code on the box against the code printed on the bottle or tube itself; the two are stamped separately and should agree.
On the unit itself
- The Korean-market barcode, unaltered from the retail package.
- The manufacturer’s batch code, exactly as the maker printed it.
정품Genuine article, Korean-market stock
What professionals say
What professionals say
What skin-care professionals say about the key actives in this formula, quoted from the medical sources linked beside each.
Allantoin can tone down the dryness of the individual cells. It increases the water content of the skin, which means it helps to hydrate and moisturize.
Wilma Bergfeld, MDDermatologist, Cleveland Clinic It contains liquiritin, an active compound that helps to disperse and remove existing melanin in the skin.
Jennifer Chwalek, MDDermatologist, Byrdie
1 more professional perspective
This means that gluconolactone acts as an exfoliating acid, but also as a moisturizer. It has moisturizing, soothing, and lightening properties, working well on dry skin.
Paola PeruginiPhD, Journal of Cosmetic Dermatology
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