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KOREAN PHARMACY

ETUDE Soonjung Director's Moisture Sun Cream SPF50+ PA++++, 50ml

Soonjung Director's Moisture Sun Cream is Etude's Soonjung-line sun cream, formulated with Centella Asiatica Extract and Madecassoside for sensitized skin, in the Korean-market formula sold on Korean shelves.

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$30.00
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Suited to
SensitiveNormalDry
Helps with
Sensitized, easily-irritated skinDaily-wear sun care stepComfortable moisture finish

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How it works

This sun cream carries Centella Asiatica Extract, Allantoin, Panthenol and Madecassoside in its ingredient list, the same soothing-ingredient family Etude's Soonjung line is built around for sensitized, easily-irritated skin. A moisture sun cream is formulated to sit comfortably under daily wear rather than to layer heavily, so it reads as a lighter, more skin-conditioning finish than a stick or a tone-up cream aimed at makeup coverage. This is Etude's Korean-market Soonjung formula, the same one sold on Korean shelves rather than a version adjusted for US retail. Etude's own naming and shade-code conventions carry across its wider makeup range, so this product's identity stays consistent with the rest of the line it belongs to.

Key benefits

  • Formulated with Centella Asiatica Extract and Madecassoside.
  • Allantoin and Panthenol included for skin conditioning.
  • Lighter, moisture-forward finish suited to daily wear.
  • Built under Etude's Soonjung line for sensitized skin.
  • Korean-market Etude formula and packaging.

Key actives

Centella Asiatica Extractsoothing

Centella Asiatica Extract is the whole-plant form of Korea's most-used soothing botanical, chosen in formulation for skin that flushes, reacts or feels tight, and it carries that same reputation into this formula.

Allantoinconditioning

Allantoin is a long-standing skin-conditioning ingredient used across Korean formulation to support comfort on skin that feels tight or easily irritated after a wash or a long day outdoors.

Panthenolconditioning

Panthenol, a form of provitamin B5, is included for its conditioning reputation, typically positioned to support a softer, more comfortable-feeling surface as part of a supporting ingredient set rather than as the formula's lead active.

Madecassosidesoothing

Madecassoside is one of the specific active compounds isolated from Centella Asiatica, valued in Korean formulation for supporting comfort on reactive-feeling skin beyond what the raw plant extract alone would carry.

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ETUDE Soonjung Director's Moisture Sun Cream SPF50+ PA++++, 50ml

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How to use

  1. Smooth a generous, even layer over cleansed, moisturized skin as the last step of your morning routine, before makeup if you wear any.

Worth knowing

  • Patch test on a small area first if you are new to this formula or to the brand.
  • Store away from direct sunlight and heat to keep the formula stable through its shelf life.

Reviews

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Korean-market original

Soonjung Director's Moisture Sun Cream, with Centella Asiatica, from Etude.

Verify your unit when it arrives

Verify your unit when it arrives

Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.

Match the batch code on the box against the code printed on the bottle or tube itself; the two are stamped separately and should agree.

On the unit itself

  • The Korean-market barcode, unaltered from the retail package.
  • The manufacturer’s batch code, exactly as the maker printed it.

정품Genuine article, Korean-market stock

What professionals say

What professionals say

What skin-care professionals say about the key actives in this formula, quoted from the medical sources linked beside each.

  • Centella can make your skin appear more hydrated, plumper and healthier.

    Samantha Stein, PA-CDermatology physician assistant, Cleveland Clinic
  • Allantoin can tone down the dryness of the individual cells. It increases the water content of the skin, which means it helps to hydrate and moisturize.

    Wilma Bergfeld, MDDermatologist, Cleveland Clinic
1 more professional perspective
  • Pantothenol is a common ingredient in skin care and hair products I recommend, particularly for people who are prone to dryness.

    Taylor Bullock, MDDermatology resident, Cleveland Clinic

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