How is the mask to foam cleanser different from a normal cleanser?

It has a mask stage before the wash stage, so you wear it for a few minutes and then lather it off. That makes it a twice weekly session rather than a nightly cleanse. It also means one tub covers a job that would otherwise take two products.

Can I use it every day?

Better not. A mask session two or three times a week is a different proposition from a daily wash, and using this nightly tends to leave skin feeling stripped. Keep a plain cleanser for the everyday and this for the evenings you want the extra step.

Where does it go in my routine?

At the start, in place of a cleanse. If you wear makeup or sunscreen, remove that with an oil or balm first, since this cannot be expected to do both jobs. Toner and the rest of the routine follow the rinse.

innisfree

Vitamin C Brightening Mask-To-Foam Facial Cleanser 120g

Name: innisfree Vitamin C Brightening Mask-To-Foam Facial Cleanser 120g
Brand: innisfree
SKU: 13155757677
Price: 25.0 USD
Availability: InStock

A 120g tub that works as a short mask and then lathers off as a cleanser, for anyone who wants both steps in one evening product.

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$25.00

120 g

$20.83 per 100 g

Korean-market formula
Ships from California or direct from Korea
Korean barcode and batch code intact

Suited to: Normal skinCombination skinOily skinDull looking skin

Helps with: DullnessA twice weekly sessionCombining a mask and a cleanseA brighter looking finish

One-time purchase

$25.00

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$22.50

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How it works

The idea is a single tub that does a mask session and then rinses off as a foam rather than needing a second product. You wear it as a visible layer for a few minutes, then wet the hands and work it into a lather to take it off. It goes at the start of the routine in place of a cleanse, with toner and the rest following the rinse. The convenience is real and so is the trade: one tub cannot be tuned the way a separate mask and cleanser can. One tub covers a job that usually takes two products, and the trade is that you cannot tune the mask and the cleanser separately.

Key benefits

What it is: mask to foam cleanser, 120g, used a short mask that then lathers off as a cleanser.
Texture: a mask layer that turns to foam with water.
Aimed at: dullness, a twice weekly session, combining a mask and a cleanse.
Original Korean Formula: the version sold on Korean shelves, not a US reformulation.

Inside the formula

Ingredients declared

No fragrance

on the list

1 of 4

30 of 35 explained

Glycerin humectant: Glycerin is the most used humectant in skincare. It draws water into the outer layer of skin and holds it there, and it is one of the very few ingredients whose hydrating effect is settled science rather than marketing. Higher amounts feel tacky, which is why it is usually blended.
Purified Water solvent: Water is the base almost every serum, toner and cream is built on. It dissolves the water-loving ingredients and sets how light the finished texture feels. On an INCI list it is usually first, which only means it is the largest single ingredient by weight.
Sodium Cocoyl Isethionate surfactant: Sodium Cocoyl Isethionate is a coconut-derived surfactant that gives a dense, creamy foam while staying mild. It is the usual choice in syndet cleansing bars.
Caprylic/Capric Triglyceride emollient: Caprylic/Capric Triglyceride is the light fraction of coconut oil, with the heavy parts removed. It is the workhorse emollient of modern formulas: it softens skin, dissolves oil-soluble actives and absorbs without the greasy weight of a whole plant oil.
Sorbeth-30 Tetraoleate emulsifier: Sorbeth-30 Tetraoleate is an emulsifier used in cleansing oils so the oil can be rinsed off with water rather than wiped away.
Cetyl Ethylhexanoate emollient: Cetyl Ethylhexanoate is a synthetic ester used as a dry-feeling emollient. It spreads easily, leaves a silky rather than oily finish, and helps disperse pigments and UV filters evenly.
Lauryl Hydroxysultaine surfactant: Lauryl Hydroxysultaine is a mild secondary surfactant that keeps foaming even in hard water and at low pH.
Lauric Acid fatty acid: Lauric Acid is the coconut fatty acid that gives soap-style cleansers their dense foam. It is not well suited to blemish-prone skin at high levels.
Glycol Distearate emollient: A wax-like ester that thickens a cleanser and gives it a pearly opacity. It also leaves a conditioned feel behind after rinsing.
Polyglyceryl-10 Diisostearate emulsifier: A polyglycerin ester carrying two fatty chains, which makes it more oil-loving than the single-chain version. It suits cleansing oils and rich creams.
Limonene fragrance component: Limonene is the citrus-peel aromatic. It appears here because EU labelling requires 26 fragrance components to be named individually rather than hidden inside "fragrance", and it is one of them.
Polyglyceryl-10 Stearate emulsifier: Polyglyceryl-10 Stearate is a mild sugar-derived emulsifier that holds oil into water and thickens slightly.

18 more explained

Sodium Chloride thickener: Sodium Chloride is salt. In a cleanser it thickens the liquid; in a mask or essence it balances the mineral content of the water phase. It has no active role.
C14-22 Alcohols fatty alcohol: C14-22 Alcohols is a declaration for a mixture of long-chain fatty alcohols. They thicken a cream and hold the emulsion together.
Disodium Cocoamphodiacetate surfactant: Disodium Cocoamphodiacetate is a very mild coconut-derived surfactant used in cleansers for reactive skin and around the eyes.
Butylene Glycol humectant: Butylene Glycol is a small glycol that does two jobs at once: it holds water in the top layer of skin and it dissolves plant extracts and actives that plain water cannot. It also thins a formula, which is why watery Korean essences lean on it.
Polyquaternium-7 film former: Polyquaternium-7 is a positively charged polymer, so it clings to hair and skin, which carry a slight negative charge. It conditions and reduces static.
C12-20 Alkyl Glucoside emulsifier: C12-20 Alkyl Glucoside is a sugar-derived emulsifier used in mild, plant-based cream bases.
Protease* active: Protease is an enzyme that breaks down protein. In a cleanser or peel it loosens the protein bonds holding dead surface cells together, which is a gentler route to smoothness than an acid or a scrub.
Linalool fragrance component: Linalool is a floral aromatic found in lavender, bergamot and coriander. It is one of the 26 fragrance components EU labelling requires to be declared by name.
Yellow Iron Oxide colorant: Iron Oxides are mineral pigments in red, yellow and black, and the three are blended to make every skin-tone shade in a tinted product. They are inert and sit on the surface.
Orange Peel Oil fragrance component: Sweet Orange Peel Oil is a citrus essential oil carrying limonene. It scents a formula, and limonene is one of the components EU labelling names separately.
Citral fragrance component: Citral is a sharp lemon aromatic found in lemongrass and citrus oils. It is one of the 26 fragrance components EU labelling requires to be named.
Sodium Benzoate preservative: Sodium Benzoate is a mild preservative that works only in acidic formulas. It is usually paired with potassium sorbate, and the pair is the standard choice where a brand wants no phenoxyethanol.
1,2-Hexanediol humectant: 1,2-Hexanediol is a glycol used for two reasons: it holds water like glycerin, and it makes a formula harder for microbes to live in, so less traditional preservative is needed. Korean formulas use it heavily for that second reason.
3-O-Ethyl Ascorbic Acid (100 Ppm) antioxidant: 3-O-Ethyl Ascorbic Acid is a stable vitamin C derivative that skin converts to ascorbic acid. It survives in a formula far better than pure vitamin C and works at a gentler pH, so it suits skin that finds the pure acid uncomfortable.
Citric Acid pH adjuster: Citric Acid is used in tiny amounts to bring a formula to the pH its actives need, not as an exfoliant at that level. It is an AHA, so at much higher concentrations it can also exfoliate.
Gluconolactone exfoliant: Gluconolactone is a PHA, the gentlest exfoliant class. Its molecule is too large to penetrate quickly, so it smooths the surface without the sting of an AHA, and it is a humectant at the same time.
Propanediol humectant: Propanediol is a plant-derived glycol used in place of propylene glycol. It hydrates, carries actives into solution, and gives a lighter, less sticky slip than glycerin at the same strength.
Ethylhexylglycerin preservative booster: Ethylhexylglycerin softens skin and boosts a preservative system, which is why it is nearly always sitting beside phenoxyethanol or 1,2-hexanediol. It also cuts down the odour bacteria produce, so it turns up in deodorising products.

How to use

Start on a dry face and spread an even layer, avoiding the eyes and mouth.
Time the mask stage on the pack instructions instead of waiting for it to look done.
Add water to the hands and lather the layer up before rinsing it all away with lukewarm water.
Never use it as a daily cleanser, because a mask session two or three times a week is a different thing from a nightly wash.

Worth knowing

Keep to the mask time on the pack rather than letting it dry hard.
Use it two or three times a week rather than as a daily cleanser.
Follow it with a moisturiser, since rinsed skin loses water quickly.

Complete the routine

This iteminnisfree Vitamin C Brightening Mask-To-Foam Facial Cleanser 120g$25.00
From the same Korean-market lineinnisfree My Hair Recipe Strength Shampoo 330ml$17.50
The treatment step of this routineinnisfree My Hair Recipe Strength Tonic Essence 100ml$15.00

Total for 3 items$57.50

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innisfree Vitamin C Brightening Mask-To-Foam Facial Cleanser 120g

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innisfree, Korean-market original

A 120g mask that lathers off as a cleanser, stocked in the Original Korean Formula.

Verify your unit when it arrives

Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.

On the unit itself

The Korean-market barcode, unaltered from the retail package.
The manufacturer’s batch code, exactly as the maker printed it.

정품Genuine article, Korean-market stock

What professionals say

What skin-care professionals say about skin care, quoted from the medical sources linked beside each.

Your skin barrier is basically your outer layer of the skin.
Melissa Piliang, MDDermatologist, Cleveland Clinic
Pretty much every step of a Korean skin care routine is going to have some component of hydration.
Alok Vij, MDDermatologist, Cleveland Clinic