primera
Alpine Berry Watery Cream 50ml$52.50Purito Seoul
Sea Buckthorn Vital 70 Cream
Purito Seoul Sea Buckthorn Vital 70 Cream is a cream led by Niacinamide on its own ingredient panel, sourced as the Korean-market formula.
No reviews yet50ml
$35.98 per 100 ml
- Korean-market formula
- Ships from California or direct from Korea
- Korean barcode and batch code intact
- Suited to
- Normal skinDry skinCombination skin
- Helps with
- Sealing a routine as one of the last steps, morning or nightShoppers who want Purito Seoul's own Korean-market formula rather than a US-shelf version
Sold out.
Tell us where to send it
One email, the moment this exact unit is back in stock. Not a newsletter and not a sequence, and your address comes off the list the second it is sent.
In stock now
$52.50
$37.50
Realbarrier Extreme CreamReal Barrier
$28.23
- 30-day returns
- Free US shipping on orders of $100 or more
- Tracked delivery to your door
How it works
Niacinamide leads the ingredient panel on this cream. Niacinamide is vitamin B3, and it is the most studied active in Korean formulation. It is used at roughly 2 to 5 percent for the look of uneven tone and visible pores, and it is water soluble, stable and comfortable beside almost every other active, which is why it turns up in so many lists. On this panel it sits alongside Hippophae Rhamnoides Fruit Extract, Portulaca Oleracea Extract and Adenosine. Sea Buckthorn Fruit Extract is high in vitamin C and carotenoids, which give it a strong orange colour. It is used as an antioxidant extract.
Inside the formula
Inside the formula
How to use
- Use it as the last leave-on step, morning and night, over serum and under sunscreen in the day.
- A pea-sized amount, warmed between the fingertips so a richer cream spreads instead of dragging.
- A second, thicker pass over anywhere that feels tight rather than working the first one in harder.
- Twice a day in winter, and at night only if it feels heavy in the morning. Do not put makeup over it without letting it settle.
Purito Seoul Sea Buckthorn Vital 70 Cream
What does Niacinamide do in this formula?
Niacinamide is a tone and texture ingredient that is one of the most widely used actives in current Korean formulas. On this formula's own ingredient list it sits listed after the base and thickeners, still well within the formula's active portion.
Is this the Korean-market formula or a US version?
This is the Korean-market formula Purito Seoul sells on shelves in Korea, not a version reformulated for the US shelf.
What step does this cream go in a routine?
Smooth over the face as one of the last steps of a routine, morning or night.
Can I use this with other actives in my routine?
Niacinamide generally layers well alongside a normal routine; introduce any new active gradually and watch how your skin responds over the first week or two.
Not on the ingredient list below: fragrance or parfum, denatured or SD alcohol, essential oils, parabens, sulfate surfactants, mineral oil or petrolatum and added color.
Full INCI (25): Hippophae Rhamnoides Fruit Extract (70%), Methylpropanediol, Glycerin, Cetyl Ethylhexanoate, Simmondsia Chinensis (Jojoba) Seed Oil, Niacinamide, Polyglyceryl-3 Methylglucose Distearate, Cetearyl Alcohol, Phenyl Trimethicone, Panthenol, Sodium Hyaluronate, Portulaca Oleracea Extract, Citrus Unshiu Extract, Butylene Glycol, Adenosine, Sorbitan Stearate, Glyceryl Stearate SE, Methyl Methacrylate Crosspolymer, 1,2-Hexanediol, Carbomer, Arginine, Ammonium Acryloyldimethyltaurate/VP Copolymer, Caprylyl Glycol, Ethylhexylglycerin, Disodium EDTA
Ingredient list read from incidecoder.com on 30 August 2026.
24 of 25 explained
- Hippophae Rhamnoides Fruit Extract (70%) plant extract
- Sea Buckthorn Fruit Extract is high in vitamin C and carotenoids, which give it a strong orange colour. It is used as an antioxidant extract.
- Methylpropanediol humectant
- Methylpropanediol is a small glycol used to hydrate and to help water-soluble actives penetrate the outer layer of skin more evenly. It leaves almost no tack, which suits watery textures.
- Glycerin humectant
- Glycerin is the most used humectant in skincare. It draws water into the outer layer of skin and holds it there, and it is one of the very few ingredients whose hydrating effect is settled science rather than marketing. Higher amounts feel tacky, which is why it is usually blended.
- Cetyl Ethylhexanoate emollient
- Cetyl Ethylhexanoate is a synthetic ester used as a dry-feeling emollient. It spreads easily, leaves a silky rather than oily finish, and helps disperse pigments and UV filters evenly.
- Simmondsia Chinensis (Jojoba) Seed Oil emollient
- Jojoba Oil is a liquid wax rather than a true oil, and its structure is close to human sebum, which is why it absorbs so readily. It is an emollient that leaves a soft, non-greasy finish.
- Niacinamide active
- Niacinamide is vitamin B3, and it is the most studied active in Korean formulation. It is used at roughly 2 to 5 percent for the look of uneven tone and visible pores, and it is water soluble, stable and comfortable beside almost every other active, which is why it turns up in so many lists.
- Polyglyceryl-3 Methylglucose Distearate emulsifier
- Polyglyceryl-3 Methylglucose Distearate is a sugar-derived emulsifier known for a light, non-soapy feel. It builds gel-creams that do not read as rich.
- Cetearyl Alcohol fatty alcohol
- Cetearyl Alcohol is a waxy solid, not the drying kind of alcohol. It is a blend of cetyl and stearyl alcohols used to thicken a cream and keep oil and water from separating, and it softens skin as it does so.
- Phenyl Trimethicone silicone
- Phenyl Trimethicone is a silicone with a higher refractive index than most, so it adds visible gloss as well as slip. It is common in glow and lip textures.
- Panthenol humectant
- Panthenol is pro-vitamin B5: skin converts it to pantothenic acid. It is a humectant that holds water and leaves skin feeling soft and less tight, and it is one of the ingredients formulators reach for when a formula also contains something harsh.
- Sodium Hyaluronate humectant
- Sodium Hyaluronate is the salt of hyaluronic acid, and it is what most products labelled hyaluronic actually contain. The salt dissolves more readily and the molecule is smaller, so it sits in the outer layer of skin rather than only on top of it.
- Portulaca Oleracea Extract plant extract
- Portulaca Oleracea is purslane. Its extract is unusually high in omega-3 fatty acids and antioxidants for a plant, and Korean formulas use it for the look of reddened, reactive skin.
12 more explained
- Butylene Glycol humectant
- Butylene Glycol is a small glycol that does two jobs at once: it holds water in the top layer of skin and it dissolves plant extracts and actives that plain water cannot. It also thins a formula, which is why watery Korean essences lean on it.
- Adenosine active
- Adenosine is a nucleoside that Korea's own cosmetic authority recognises as a wrinkle-care functional ingredient, which is why it appears on so many Korean lists at a low level. It is used for the look of fine lines and is stable and well tolerated.
- Sorbitan Stearate emulsifier
- Sorbitan Stearate is a mild emulsifier and thickener used to hold oil and water together in creams.
- Glyceryl Stearate SE emulsifier
- Glyceryl Stearate SE is the self-emulsifying grade, supplied with a little soap already built in so it can hold an emulsion with less help. It thickens and softens like the plain form.
- Methyl Methacrylate Crosspolymer absorbent
- Methyl Methacrylate Crosspolymer is a polymer in fine sphere form. It absorbs oil, soft-focuses the look of texture and gives a powdery slip.
- 1,2-Hexanediol humectant
- 1,2-Hexanediol is a glycol used for two reasons: it holds water like glycerin, and it makes a formula harder for microbes to live in, so less traditional preservative is needed. Korean formulas use it heavily for that second reason.
- Carbomer thickener
- Carbomer is a synthetic polymer that only gels once a base neutralises it, which is why arginine or tromethamine sits nearby on the list. It gives the clear, non-stringy gel texture a xanthan formula cannot reach.
- Arginine amino acid
- Arginine is an amino acid that does two jobs here: it holds water in the outer layer of skin, and it neutralises acidic gelling agents, which is why it often stands in for a synthetic pH adjuster.
- Ammonium Acryloyldimethyltaurate/VP Copolymer thickener
- This is a synthetic thickener that gels quickly and holds an emulsion stable across a wide pH range. It gives a light, non-tacky body.
- Caprylyl Glycol preservative booster
- Caprylyl Glycol is a glycol that conditions skin and, more importantly, strengthens a preservative system so less of the traditional preservative is needed. It appears in most modern formulas built without parabens.
- Ethylhexylglycerin preservative booster
- Ethylhexylglycerin softens skin and boosts a preservative system, which is why it is nearly always sitting beside phenoxyethanol or 1,2-hexanediol. It also cuts down the odour bacteria produce, so it turns up in deodorising products.
- Disodium EDTA chelator
- EDTA is a chelator: it locks up trace metal ions from water and packaging that would otherwise turn a formula cloudy, off-colour or rancid. It does nothing to skin and appears at a fraction of a percent.
- Market
- Korean market, the version sold in Korea
- EAN (barcode)
- 8809563100392
- Made in
- Republic of Korea
- Volume
- 50ml
- Category
- Moisturizer / Barrier-support daily cream
- Actives
- Adenosine, Jojoba Seed Oil, Niacinamide, Panthenol, Sea Buckthorn, Sodium Hyaluronate
- Ships from
- California or Korea
Orders ship from California or direct from Korea with tracked delivery to your door, and both routes carry the same Korean-market release. Shipping is free on orders of $100 or more. Returns are accepted for 30 days, by mail.
We split shipments free, so one out-of-stock item never holds up the rest of your order.
Where this unit came from
- 1Seoul
Bought as Korean-market stock - 2Barcode
Listed against the Korean barcode on its box - 3California or Korea
Ships to you from either, as the same Korean-market release
We stock the version of a formula that is sold in Korea, not the release a brand prepares for another market under the same name. The barcode in the specification above is the Korean-market one and it is printed on the box you receive.
Every unit keeps its original barcode and batch code intact, so the unit in your hands can be checked against the brand’s own records.
Every order ships from California or direct from Korea, and returns run for 30 days.
Every claim on this page traces to the unit in the box, the barcode, the batch code and the price you can read for yourself.
Key benefits
- Niacinamide named on this product's own ingredient panel, near the top of it
- Hippophae Rhamnoides Fruit Extract on the same panel, the formula's plant extract
- Portulaca Oleracea Extract on the same panel, the formula's plant extract
- 50 ml to a unit
- Korean GS1 barcode matched against a Korea sourcing supplier's record for this item
Worth knowing
- Patch test on a small area first and wait a day before full use, especially the first time.
Reviews
No reviews yet. Tell us how much you love the product!
Write a reviewWrite a review
Purito Seoul Sea Buckthorn Vital 70 Cream
How it felt, how your skin took it, what you layer it with. Straight answers help the next person choose.
We’re on gram!
Creators trying on authentic Korean skincare routines and products from us.
Rating a shelf of Dr. Althea products one by one.
Jasmine Loo · YouTube
Two hydrating serums side by side, IUNIK and Dr. Althea.
Kristin · YouTube
A walk through the Dr. Althea serum lineup and who each one suits.
auraofmahmuda · YouTube
A blunt first take on the Dr. Althea range.
Lexi Chang · YouTube
A first look at the viral 345 Relief Cream before buying.
Shelley Nayak · YouTube
A first try of the Dr. Althea serum on camera.
Hannah Ziad · YouTube
Purito Seoul, Korean-market original
Purito Seoul's Korean-market cream, sourced for the Korean market.
Verify your unit when it arrives
Verify your unit when it arrives
Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.
On the unit itself
- The Korean-market barcode, unaltered from the retail package.
- The manufacturer’s batch code, exactly as the maker printed it.
정품Genuine article, Korean-market stock
What professionals say
What professionals say
What skin-care professionals say about skin care, quoted from the medical sources linked beside each.
Your skin barrier is basically your outer layer of the skin.
Melissa Piliang, MDDermatologist, Cleveland Clinic Pretty much every step of a Korean skin care routine is going to have some component of hydration.
Alok Vij, MDDermatologist, Cleveland Clinic
You may also like
Picked from the same shelf across the Korean-market lines we carry.
beplain
Cicaterol Capsule Barrier Cream 50ml$37.50Real Barrier
Realbarrier Extreme Cream$28.23IUNIK
Beta-Glucan 3X Barrier Cream$11.76Dr. Melaxin
Astaxanthin Anti-Freckles & Whitening Capsule cream$30.59KAINE
Caffetinal Cream$11.76Dr. nineteen
Porexsome CollaBooster Poreshot Cream$19.99Dr.Althea
Dr. Althea Aqua Marine Watery Cream$15.29Torriden
Dive In Low Molecular Hyaluronic Acid Soothing Cream$19.99P.CALM
Light Active Cream$16.46Belif
MILKY MOISTURIZER HYDRA BALANCING 125mL$80.00Medicube
PDRN Pink Collagen Capsule Cream$19.99
Ask an AI assistant about this product
Ask an AI assistant about this product
Opens ChatGPT, Perplexity or Claude in a new tab with the question prefilled. Claude asks you to sign in first.















