Where does this fit in a routine?

As a cream, this is meant to be used at the point in a layered Korean routine where that step normally sits, applied by smoothing it over the face as the last step of the routine. Using it out of order will not make it harmful, but it may change how well the following step absorbs. Consistency in where it sits in the routine matters more than the exact minute-by-minute order.

Is this the same formula sold in Korea?

Yes. Luvum products sold through Korean Pharmacy are sourced as the authentic Korean-market formula, the same version stocked on shelf in Korea, rather than a separate US-facing reformulation many US retailers carry instead. Packaging carries the intact Korean-market barcode and batch code as part of that sourcing. This is the specific gap Luvum shoppers in the US have been left with since Korean import channels tightened.

How long will one unit last?

How long a cream lasts depends entirely on how much is used per application and how often it is applied, so there is no single number that fits every routine. A smaller, daily-use amount will stretch the unit further than a heavier, occasional application. Checking the fill amount against your own usual per-use amount is the most reliable way to estimate it for your own routine.

Luvum

Bamboo Hyaluronic Moisture Cream 70ml

Name: Luvum Bamboo Hyaluronic Moisture Cream 70ml
Brand: Luvum
SKU: 5140567401
Price: 40.0 USD
Availability: InStock

Luvum Bamboo Hyaluronic Moisture Cream 70ml carries eight separate hyaluronic acid forms on its own ingredient panel, including Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Hydrolyzed Sodium Hyaluronate, Hyaluronic Acid.

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$40.00

70 ml

$57.14 per 100 ml

Korean-market formula
Ships from California or direct from Korea
Korean barcode and batch code intact

Suited to: Normal skinDry skinCombination skinEveryday moisturizing routines

Helps with: The final step of a routineDaily moisture maintenanceComfort after active treatmentsAM or PM use

One-time purchase

$40.00

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$36.00

In stock. Arrives in 3 to 7 business days

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How it works

The panel on this cream names eight forms of hyaluronic acid rather than one: Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Hydrolyzed Sodium Hyaluronate, Hyaluronic Acid, Hydroxypropyltrimonium Hyaluronate, Potassium Hyaluronate, Sodium Hyaluronate Crosspolymer, Sodium Acetylated Hyaluronate. Sodium Hyaluronate is the salt of hyaluronic acid, and it is what most products labelled hyaluronic actually contain. The salt dissolves more readily and the molecule is smaller, so it sits in the outer layer of skin rather than only on top of it. On this panel it sits alongside Bambusa Vulgaris Water, Hamamelis Virginiana (Witch Hazel) Leaf Water and Niacinamide. Bamboo water, the sap or leaf distillate of bamboo, used in place of plain water. It carries silica and minerals and is a dilute base ingredient.

Key benefits

Eight forms of hyaluronic acid on one panel, not a single token inclusion
Bambusa Vulgaris Water on the same panel, the formula's plant extract
Hamamelis Virginiana (Witch Hazel) Leaf Water on the same panel, the formula's plant extract
70 ml to a unit
Korean GS1 barcode matched against a Korea sourcing supplier's record for this item

How to use

Use it by smoothing it over the face as the last step of the routine, working it into the skin in the position this cream occupies in a full routine, and following up with the next step once it has settled.

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54 of 59 explained

Bambusa Vulgaris Water plant extract: Bamboo water, the sap or leaf distillate of bamboo, used in place of plain water. It carries silica and minerals and is a dilute base ingredient.
Hamamelis Virginiana (Witch Hazel) Leaf Water plant extract: Witch hazel leaf distillate, the aromatic water rather than the extract. It is far more dilute than witch hazel extract and carries little of the tannin the extract is used for.
Glycerin humectant: Glycerin is the most used humectant in skincare. It draws water into the outer layer of skin and holds it there, and it is one of the very few ingredients whose hydrating effect is settled science rather than marketing. Higher amounts feel tacky, which is why it is usually blended.
Pentylene Glycol humectant: Pentylene Glycol hydrates and, like the other longer-chain glycols, makes a formula less hospitable to microbes so the preservative system can be lighter. It also improves how evenly a product spreads.
Caprylic/Capric Triglyceride emollient: Caprylic/Capric Triglyceride is the light fraction of coconut oil, with the heavy parts removed. It is the workhorse emollient of modern formulas: it softens skin, dissolves oil-soluble actives and absorbs without the greasy weight of a whole plant oil.
Cetyl Ethylhexanoate emollient: Cetyl Ethylhexanoate is a synthetic ester used as a dry-feeling emollient. It spreads easily, leaves a silky rather than oily finish, and helps disperse pigments and UV filters evenly.
Cetearyl Alcohol fatty alcohol: Cetearyl Alcohol is a waxy solid, not the drying kind of alcohol. It is a blend of cetyl and stearyl alcohols used to thicken a cream and keep oil and water from separating, and it softens skin as it does so.
Butylene Glycol humectant: Butylene Glycol is a small glycol that does two jobs at once: it holds water in the top layer of skin and it dissolves plant extracts and actives that plain water cannot. It also thins a formula, which is why watery Korean essences lean on it.
Niacinamide active: Niacinamide is vitamin B3, and it is the most studied active in Korean formulation. It is used at roughly 2 to 5 percent for the look of uneven tone and visible pores, and it is water soluble, stable and comfortable beside almost every other active, which is why it turns up in so many lists.
Dipentaerythrityl Hexahydroxystearate/Hexastearate/Hexarosinate emollient: A thick rosin-bearing ester used in lip products for shine and staying power. It is what makes a gloss cling rather than slide off.
Polyglyceryl-3 Distearate emulsifier: Polyglyceryl-3 Distearate is a plant-derived emulsifier used to hold oil and water together in creams and lotions.
1,2-Hexanediol humectant: 1,2-Hexanediol is a glycol used for two reasons: it holds water like glycerin, and it makes a formula harder for microbes to live in, so less traditional preservative is needed. Korean formulas use it heavily for that second reason.

42 more explained

Vinyl Dimethicone silicone: Vinyl Dimethicone is a silicone used as a building block of the crosspolymer gels that give a formula its soft, blurring feel.
Cetearyl Glucoside emulsifier: Cetearyl Glucoside is a sugar-derived emulsifier used to hold oil and water together in creams with a light finish.
Hibiscus Esculentus Fruit Extract plant extract: Hibiscus Esculentus is okra, whose fruit is thick with mucilage. Its extract hydrates and gives a cushioned, slippery feel.
Artemisia Princeps Leaf Extract plant extract: Artemisia Princeps is Korean mugwort, one of the country's oldest skincare and bathing plants. Its leaf extract is used for the look of reddened, reactive skin, and it is the ingredient behind the mugwort category.
Panax Ginseng Root Extract plant extract: Ginseng Root Extract is the signature ingredient of Korean traditional skincare, carrying ginsenosides. It is used for the look of tired, dull skin, and brands often ferment it to break the ginsenosides into smaller forms.
Diospyros Kaki Leaf Extract plant extract: Diospyros Kaki is the persimmon tree. Its leaf extract carries tannins and vitamin C and is used as an antioxidant extract.
Sea Water mineral: Sea Water is filtered and desalinated seawater used in place of plain water. It carries magnesium, calcium and potassium, so it brings the mineral balance of the base closer to skin's own.
Camellia Sinensis Leaf Water plant extract: Camellia Sinensis Leaf Water is green tea distillate used in place of plain water as a base. It is far more dilute than the extract, so it sets the base rather than supplying the antioxidants.
Melaleuca Alternifolia (Tea Tree) Leaf Water plant extract: Tea Tree Leaf Water is the distillate, used in place of plain water as a base. It carries a trace of the plant's aroma and none of the essential oil's strength.
Betula Platyphylla Japonica Juice plant extract: Betula Platyphylla Japonica Juice is Asian white birch sap, tapped in spring. It is over 98 percent water with trace minerals and sugars, and Korean formulas use it in place of plain water as a hydrating base.
Chamomilla Recutita (Matricaria) Flower Extract plant extract: Chamomile Flower Extract is one of the oldest ingredients in skincare, carrying bisabolol and chamazulene. It is used for the look of redness in formulas for reactive skin.
Bifida Ferment Filtrate ferment: Bifida Ferment Filtrate is the liquid strained off a bifidobacteria culture, with the cells filtered out. It is the fraction the first-essence category is built on and is used for the look of tired, reactive skin.
Sodium Hyaluronate humectant: Sodium Hyaluronate is the salt of hyaluronic acid, and it is what most products labelled hyaluronic actually contain. The salt dissolves more readily and the molecule is smaller, so it sits in the outer layer of skin rather than only on top of it.
Hydrolyzed Hyaluronic Acid humectant: Hydrolyzed Hyaluronic Acid is hyaluronic acid cut into much shorter fragments. The smaller the fragment, the further into the outer layer it can settle, which is why serums stack several sizes together instead of using one.
Hyaluronic Acid humectant: Hyaluronic Acid is a sugar chain the body already makes, and one gram of it can hold several litres of water. In a formula it is a humectant that pulls water to the surface of skin and holds it in a film, which is what makes skin look plumper while it is there.
Hydroxypropyltrimonium Hyaluronate humectant: Hydroxypropyltrimonium Hyaluronate carries a positive charge, and skin carries a slight negative one, so it is attracted to the surface and stays through rinsing. It is the hyaluronic used where a formula gets washed off.
Potassium Hyaluronate humectant: Potassium Hyaluronate is another salt of hyaluronic acid, used for the same reason as the sodium form: it dissolves easily and holds a large amount of water in the outer layer of skin.
Sodium Hyaluronate Crosspolymer humectant: Sodium Hyaluronate Crosspolymer is hyaluronic acid linked into a mesh. It holds water in a soft gel on the surface rather than sinking in, and it releases that water slowly through the day.
Sodium Acetylated Hyaluronate humectant: Sodium Acetylated Hyaluronate is hyaluronic acid modified to be part oil-loving, so it clings to skin instead of rinsing away. Formulators call it the one that stays put.
Panthenol humectant: Panthenol is pro-vitamin B5: skin converts it to pantothenic acid. It is a humectant that holds water and leaves skin feeling soft and less tight, and it is one of the ingredients formulators reach for when a formula also contains something harsh.
Adenosine active: Adenosine is a nucleoside that Korea's own cosmetic authority recognises as a wrinkle-care functional ingredient, which is why it appears on so many Korean lists at a low level. It is used for the look of fine lines and is stable and well tolerated.
Allantoin active: Allantoin is a comfrey-derived compound used to condition skin and soften the outer layer so it feels smoother. It is one of the standard additions to a formula built for easily irritated skin.
Hydroxypropyl Cyclodextrin solvent: Hydroxypropyl Cyclodextrin is a ring-shaped sugar that traps an active molecule inside itself, keeping it stable and releasing it slowly. It is a delivery shell rather than an active.
Glutathione antioxidant: Glutathione is a small peptide the body uses as one of its main antioxidants. In skincare it is used as an antioxidant and for the look of dullness; it is unstable in water, so formulas that carry it are usually built around protecting it.
Ceramide NP barrier lipid: Ceramide NP is the most used cosmetic ceramide, the same class of lipid that makes up roughly half the mortar between cells in the outer layer of skin. Added to a cream it slots into that structure, which is why ceramide formulas feel less leaky rather than merely greasy.
Hydrogenated Lecithin emulsifier: Hydrogenated Lecithin is lecithin with its unsaturated bonds filled in, which makes it far more stable. It emulsifies and is the standard shell for the liposomes that carry actives into the outer layer of skin.
Glyceryl Stearate Citrate emulsifier: Glyceryl Stearate Citrate is a mild, citrate-modified emulsifier. It holds oil and water together and is chosen for formulas aimed at reactive skin.
Glyceryl Stearate emulsifier: Glyceryl Stearate is glycerin joined to stearic acid, and one of the most used emulsifiers in skincare. It holds oil and water together and thickens the result, and it softens skin at the same time.
Water solvent: Water is the base almost every serum, toner and cream is built on. It dissolves the water-loving ingredients and sets how light the finished texture feels. On an INCI list it is usually first, which only means it is the largest single ingredient by weight.
Illicium Verum (Anise) Fruit Extract plant extract: Star Anise Fruit Extract carries aromatic plant compounds. It is used as a conditioning extract and contributes scent.
Glyceryl Caprylate emulsifier: Glyceryl Caprylate is a mild emulsifier that also makes a formula less hospitable to microbes, so it is often part of a preservative-free system.
Disodium EDTA chelator: EDTA is a chelator: it locks up trace metal ions from water and packaging that would otherwise turn a formula cloudy, off-colour or rancid. It does nothing to skin and appears at a fraction of a percent.
Carbomer thickener: Carbomer is a synthetic polymer that only gels once a base neutralises it, which is why arginine or tromethamine sits nearby on the list. It gives the clear, non-stringy gel texture a xanthan formula cannot reach.
Tromethamine pH adjuster: Tromethamine neutralises acidic thickeners such as carbomer so they gel, and holds a formula near skin-friendly pH. It is used at a fraction of a percent.
Xanthan Gum thickener: Xanthan Gum is a polysaccharide made by fermenting sugar. It thickens a watery formula into a gel and holds the whole thing in suspension so nothing separates. Too much of it and a serum turns stringy, which is why it appears in fractions of a percent.
Hydroxyethylcellulose thickener: Hydroxyethylcellulose is a cellulose thickener that builds a clear, smooth gel and holds the rest of the formula in suspension.
Caprylyl Glycol preservative booster: Caprylyl Glycol is a glycol that conditions skin and, more importantly, strengthens a preservative system so less of the traditional preservative is needed. It appears in most modern formulas built without parabens.
Pyrus Communis (Pear) Fruit Extract plant extract: Pear Fruit Extract carries fruit sugars and mild fruit acids. It is used as a hydrating extract with a very light smoothing effect on the surface.
Rosa Damascena Flower Water plant extract: Rosa Damascena Flower Water is the water left from distilling rose petals. It is used in place of plain water as a base and carries the scent and trace compounds of the distillation.
Iris Florentina Root Extract plant extract: Iris Florentina Root Extract, or orris root, is a long-standing perfumery and skincare ingredient. It is used as a conditioning extract with a soft, powdery scent.
Cucumis Melo (Melon) Fruit Extract plant extract: Melon Fruit Extract carries fruit sugars and a natural antioxidant enzyme system. It is used as a light hydrating extract.
Hedera Helix (Ivy) Leaf/Stem Extract plant extract: Ivy Leaf and Stem Extract carries saponins, plant compounds that foam slightly in water. It is used in body and eye formulas for the look of puffiness.

Inside the formula

Ingredients declared

No fragrance

on the list

Worth knowing

Patch test on a small area before full-face use if you have known sensitivities.
Discontinue use if irritation, redness, or discomfort develops.

Complete the routine

This itemLuvum Bamboo Hyaluronic Moisture Cream 70ml$40.00
From the same Korean-market lineLuvum Woody Rose Hand Cream 50ml$30.00
Prep after cleansing, before the treatment stepLuvum Witch Hazel Hyaluronic Toner Pad 130ml (60pcs)$40.00

Total for 3 items$110.00

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Luvum Bamboo Hyaluronic Moisture Cream 70ml

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Luvum, Korean-market original

Luvum Bamboo Hyaluronic Moisture Cream 70ml: the Original Korean Formula cream, sourced for the Korean market.

Verify your unit when it arrives

Korean-market stock with the original barcode and batch code intact, exactly as it left Korea.

On the unit itself

The Korean-market barcode, unaltered from the retail package.
The manufacturer’s batch code, exactly as the maker printed it.

정품Genuine article, Korean-market stock

What professionals say

What skin-care professionals say about skin care, quoted from the medical sources linked beside each.

Your skin barrier is basically your outer layer of the skin.
Melissa Piliang, MDDermatologist, Cleveland Clinic
Pretty much every step of a Korean skin care routine is going to have some component of hydration.
Alok Vij, MDDermatologist, Cleveland Clinic